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FreeWater: The Company Making Essential Products Free (and Still Aiming to Profit)

FreeWater: The Company Making Essential Products Free (and Still Aiming to Profit)

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Josh Cliffords, an entrepreneur since he was 10, has created an organization designed to supply essential products to people absolutely free. One of their large driving points: sustainability.

Thanks to Sarah Cravatts who put together the information on her blog, and making it available to us!

FreeWater initially started after their founder was on a trip in Rome, where he came across some Nigerian refugees. In order to help them, his non-profit Save The Refugees was started, paving the way.

The strategy behind his business is straightforward; bottles of water with advertising on them.

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